Articles by keyword «brand»

Articles in journal «Modern scientific researches and innovations»

Directions of development of tourist cluster in Astrakhan region
February, 2015
HR-branding development in the modernization of economic systems
May, 2015
The role of the website in promoting the company’s brand on the Internet
September, 2015
Phenomenon of modern advertising of foodstuff
December, 2015
Кey trends and models of brand development in the context of digital economy
September, 2016
Brand Ambassador as a tool of promotion the brand of the cluster
November, 2016


Articles in journal «Economics and Innovations Management»

Vechkanova E.V. Branded policy of the company as factor of increase of its market value

May, 2014

Pershina A.V., Shostak M.A. Modern marketing techniques in promoting museum brands Crimea

November, 2015

Golovanova N.B., Aleev E.A. Organizational brand value and its components

February, 2016

Articles in journal «Humanities Scientific Researches»

Arefkina Y.o.A., Kharlamova E.E. Influence of corporate culture on formation of image of higher education institution

April, 2016

Frolov V.V. On the issue of promotion of the KHL in the international arena

June, 2016

Frolov V.V. The World Cup of Hockey as a tool to promote the NHL brand in the international arena

September, 2016

Frolov V.V. «Channel One» Cup as a PR-tool of Russian hockey

November, 2016

Articles in journal «Student Scientific Researches »

Nenenkova A.Y. Sensory branding: synergetic potential of five sensory channels

June, 2015