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MARKETING KIT AS A TOOL TO ATTRACT NEW CUSTOMERS AND PARTNERS
Kashirina Evgeniya Aleksandrovna
Mordovian State University
4th year student, faculty of Economics, chair of statistics, econometrics and information technology in management
Mordovian State University
4th year student, faculty of Economics, chair of statistics, econometrics and information technology in management
Abstract
A variety of tools and modern marketing technologies are used throughout the field of trade and economy as a whole. Marketing kit is one of the central concepts of marketing in today's conditions. This article describes the sections marketing kit, design methods, objectives and functions.
Keywords: attraction, marketing, marketing kit, promotion
Category: 08.00.00 Economics
Article reference:
Marketing kit as a tool to attract new customers and partners // Modern scientific researches and innovations. 2016. № 3 [Electronic journal]. URL: https://web.snauka.ru/en/issues/2016/03/65310
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