DIRECTIONS OF INCREASE OF COMPETITIVENESS OF TRADE ORGANIZATIONS

Berezhnaya Julia Viktorovna1, Pankina Tatiana Viktorovna2
1Plekhanov Russian University of Economics, student, Department of Trade policy
2Plekhanov Russian University of Economics, Candidate of Economic Sciences, associate professor, Department of Trade policy

Abstract
The trade branch is characterized by the high level of the competition. In this regard the role of competitiveness of trade organizations is high. In article such directions of increase of competitiveness of trade organizations, as price politicians, quality of service, carrying out the advertizing companies are considered.

Keywords: competitiveness of trade organizations, efficiency of trade, methods of service of buyers, placement of trade organizations, price policy, quality of trade service, retail trade, trade


Category: 08.00.00 Economics

Article reference:
Directions of increase of competitiveness of trade organizations // Modern scientific researches and innovations. 2016. № 2 [Electronic journal]. URL: https://web.snauka.ru/en/issues/2016/02/64664

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