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WAYS TO ENHANCE THE COMPETITIVENESS OF CATERING
Mamchur Galina Vasilievna
Russian Economic University named after GV Plekhanov
5-year student, Faculty of Business
Russian Economic University named after GV Plekhanov
5-year student, Faculty of Business
Abstract
The work proved the importance of analyzing and finding ways to improve the competitiveness of catering. The analysis of the catering market and identifies the current trends, used to enhance the competitiveness of supply. For example, some restaurants in the city of Moscow shows the possibility of innovation in the production and marketing activities, as well as data on the cost-effectiveness of the actions taken.
Keywords: catering, catering market, competitiveness, consumers., development trend, image, innovation
Category: 08.00.00 Economics
Article reference:
Ways to enhance the competitiveness of catering // Modern scientific researches and innovations. 2015. № 7. P. 3 [Electronic journal]. URL: https://web.snauka.ru/en/issues/2015/07/56179
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