Reznik Galina Aleksandrovna1, Ponomarenko Yulia Sergeevna2, Kurdova Malikа Agamuradovna3, Andina Kseniya Sergeevna4
1Penza State University of Architecture and Construction, professor
2Penza State University of Architecture and Construction, Director of the Center for marketing and continuing education, candidate of economic Sciences
3Penza State University of Architecture and Construction, aspirate the department "Marketing and Economic Theory"
4Penza State University of Architecture and Construction, student group "Men-41

This article explores the theoretical approaches to the study of innovation - entrepreneurship. The results of market research to identify the key factors shaping the innovation - entrepreneurship. A model of the mechanisms and enhancing innovation - entrepreneurship in high school.

Keywords: business, entrepreneurial activity, entrepreneurship, higher education, innovation, innovation and predprinimaetlskaya activities, machinery, small innovative companies

Category: 08.00.00 Economics

Article reference:
Mechanisms of activation of innovation and entrepreneurship in universities // Modern scientific researches and innovations. 2015. № 1. P. 2 [Electronic journal]. URL:

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