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ANALYSIS OF THE EXTERNAL ENVIRONMENT (MACRO-) IN THE EVALUATION OF THE COMPETITIVENESS OF SERVICE ORGANIZATIONS IN THE REGIONAL MARKET
Smirnov Vladimir Petrovich1, Gorbatenko Alexey Vladimirovich2
1Far Eastern Federal University, PhD, Associate Professor, Department of Management
2Far Eastern Federal University, Student, Department of Management
1Far Eastern Federal University, PhD, Associate Professor, Department of Management
2Far Eastern Federal University, Student, Department of Management
Abstract
The paper deals with the analysis of the environment in the evaluation of the competitiveness of a service organization. Demographic, economic, natural, political, technological, cultural factors macro-regional cellular market are highlighted.
Category: 08.00.00 Economics
Article reference:
Analysis of the external environment (macro-) in the evaluation of the competitiveness of service organizations in the regional market // Modern scientific researches and innovations. 2014. № 8. P. 2 [Electronic journal]. URL: https://web.snauka.ru/en/issues/2014/08/37481
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