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THE PROCESS OF AN ENTERPRISES INNOVATION ACTIVITY STRATEGIC SEGMENTATION
Trifonov Youri Vasilyevich
Lobachevsky State University
PhD in Economics, Professor, Economic Informatics Department Chief
Lobachevsky State University
PhD in Economics, Professor, Economic Informatics Department Chief
Abstract
Methods are proposed that allow to structure an enterprises activity by singling out strategic spheres of activity and strategic bases.
Keywords: enterprises’ strategies, segmentation of activity sheres, strategic segmentation phases
Category: 08.00.00 Economics
Article reference:
The process of an enterprises innovation activity strategic segmentation // Modern scientific researches and innovations. 2014. № 12. P. 2 [Electronic journal]. URL: https://web.snauka.ru/en/issues/2014/12/42069
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