THE NETWORK EFFECT IN SOCIAL NETWORKS

Sudarushkina Irina Vladimirovna1, Shmidt Anastasija Vladimirovna2, Kuzmin Evgeniy Valerievich3
1Povolzhskiy State University of Telecommunications and Informatics, fourth year student
2Povolzhskiy State University of Telecommunications and Informatics, fourth year student
3Povolzhskiy State University of Telecommunications and Informatics, Candidate of Economic Sciences, Associate Professor Department of "E-Commerce"

Abstract
This article seeks to examine the impact of network effects on the social networks. The analysis of the characteristics of the network effect and to determine its effect on the social networks.

Category: 08.00.00 Economics

Article reference:
The network effect in social networks // Modern scientific researches and innovations. 2017. № 1 [Electronic journal]. URL: https://web.snauka.ru/en/issues/2017/01/77661

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