UDC 339.13.21

THE DEVELOPMENT OF BUSINESS MODELS THROUGH THE USE OF INTERNET TECHNOLOGIES

Prokopenko Yana Andreevna
Far Eastern Federal University

Abstract
The subject of research is the business model. The purpose of this research is to study the causes of business models in business and the impact of Internet technologies on their development. "Business model" is a relatively new concept, although have already received certain development. Scientists have different perceptions of the term, precisely because of this difficulty in practical use of the concept. Without a developed business model, innovators will fail to benefit from innovations. This is especially true of e-Commerce, where the creation of revenue streams is problematic because basic services should be free, but it should create value for customers. A business model may define the logic and provide data and evidence that demonstrates how a business creates value for customers.

Category: 08.00.00 Economics

Article reference:
The development of business models through the use of Internet technologies // Modern scientific researches and innovations. 2015. № 7. P. 3 [Electronic journal]. URL: http://web.snauka.ru/en/issues/2015/07/56148

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