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FINANCIAL STRATEGY OF PERFUME AND COSMETICS INDUSTRY
Aleksandrova K.Yu.1, Rudenko O.N.2
1Kuban State University, master student the Department of World Economics and Management
2Kuban State University, PhD, associate professor of the Department of World Economics and Management
1Kuban State University, master student the Department of World Economics and Management
2Kuban State University, PhD, associate professor of the Department of World Economics and Management
Abstract
The article presents a study of the current state and trends of the market of perfumery and cosmetic products in the world and in Russia. The estimation of what direction of development in this market are most promising for domestic producers. Forming recommendations as to which methods of financial support will be most effective in the context of domestic perfumery and cosmetic companies.
Category: 08.00.00 Economics
Article reference:
Financial strategy of perfume and cosmetics industry // Modern scientific researches and innovations. 2016. № 2 [Electronic journal]. URL: https://web.snauka.ru/en/issues/2016/02/62897
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