UDC 338.242

INNOVATIVE BUSINESS: NECESSITY OF TRANSITION

Osipova Darya Petrovna1, Ostobunayeva Svetlana Vladimirovna1
1North-West Management Institute - a branch of the Russian Presidential Academy of National Economy and Public Administration under the President of the Russian Federation, Student II course FEF, Saint Petersburg

Abstract
The article focuses on innovative entrepreneurship and the need to move toward him. It will consider the concept of innovative entrepreneurship, as well as technological, organizational and marketing innovations, on the basis of which is the analysis of innovation activity in Russia and some countries of the world. Also considered an innovation centre «Skolkovo» which was created to improve the situation in the innovative development of Russia.

Keywords: entrepreneurship, innovation development strategy, innovative people, marketing innovation, organizational innovation, SKOLKOVO, technological innovation


Category: 08.00.00 Economics

Article reference:
Innovative business: necessity of transition // Modern scientific researches and innovations. 2016. № 12 [Electronic journal]. URL: http://web.snauka.ru/en/issues/2016/12/76324

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