THE STAGES OF TOURIST SERVICES LIFE CYCLE AND MARKETING MEASURES, WHICH CONTRIBUTE TO INCREASE IT

Rodionova Daria Nikolaevna
Saint-Petersburg State University
Student, Faculty of Oriental Studies

Abstract
In this paper we consider the influence of the tourist services life cycle on the tourism company activities and the possibility of increasing it by complex of marketing measures.

Category: 08.00.00 Economics

Article reference:
The stages of tourist services life cycle and marketing measures, which contribute to increase it // Modern scientific researches and innovations. 2016. № 2 [Electronic journal]. URL: https://web.snauka.ru/en/issues/2016/02/63143

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