UDC 659.19

THE USE OF PATTERN RECOGNITION TECHNOLOGY IN THE ADVERTISING ENVIRONMENT

Fedoseyev Artem Nikolaevich
Novosibirsk State Technical University
Student of AMPP Novosibirsk State Technical University

Abstract
Modern man is daily interaction with advertising, which helps him in life and at the same time it complicates things. On the Internet, Google and Yandex search and apply advertising. In order for this idea can be used not only on the Internet, the author proposes to use the theory of pattern recognition for the show to re-Clam LED street monitors. The camera will read the Life of formula brands passers, and the system will analyze them and give appropriate advertising. The implementation of this technology not only reduces the flow of information received by people, but also develop this scientific area in the country with commercial organization in Russia and abroad. Only business interest can solve the existing problems to date in the field of pattern recognition, as well as the problem of the practical implementation of theoretical progress.

Keywords: advertising, LED street monitors, Theory of pattern recognition


Category: 05.00.00 Technical sciences, 08.00.00 Economics

Article reference:
The use of pattern recognition technology in the advertising environment // Modern scientific researches and innovations. 2013. № 2 [Electronic journal]. URL: http://web.snauka.ru/en/issues/2013/02/22475

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